Zoho is making waves in the UAE by investing AED 46 million to boost digitalisation efforts across the region. With this substantial investment, Zoho is not only empowering over 7,000 businesses but also introducing a groundbreaking IoT solution aimed at revolutionising how companies adopt and integrate Internet of Things (IoT) technologies.
Supporting Digital Transformation with AED 46 Million
Zoho’s strategic initiatives with local public and private entities have been a game changer for businesses in the UAE. This investment has resulted in a remarkable two-fold increase in digital transformation efforts since 2022. By providing access to wallet credits and upskilling programmes, Zoho is equipping companies of all sizes across various sectors—such as IT, real estate, construction, retail, and logistics—with the necessary tools to thrive.
Key Highlights of Zoho’s Investment:
- Investment Amount: AED 46 million
- Businesses Impacted: Over 7,000
- Conversion Rate: 57% for new customers
- Key Sectors: IT hardware, real estate, construction, retail, transportation, logistics
Hyther Nizam, President of Middle East and Africa at Zoho Corp, emphasises that strategic partnerships are essential for driving digital transformation. He believes these initiatives will empower UAE businesses to realise their full potential and contribute significantly to the nation’s economic growth.
The Launch of Zoho IoT: A Low-Code Revolution
At a press conference during GITEX, Zoho unveiled its new low-code IoT platform, Zoho IoT. This user-friendly solution enables businesses to build and deploy customised IoT applications without the need for extensive coding knowledge.
Key Features of Zoho IoT:
- Low-Code Platform: Simplifies the development of IoT solutions.
- Scalability: Easily adaptable to growing business needs.
- Industry-Specific Solutions: Tailored offerings for various sectors, including Industrial IoT, Smart Buildings, and Energy Management.
This innovative platform not only enhances operational efficiency but also provides businesses with actionable insights through real-time data management.
Driving the UAE’s Technology Agenda
Zoho’s investment aligns with the UAE’s ambition to become a global leader in technology. By partnering with local entities, Zoho is helping businesses optimise their digital transformation efforts. Their strategic collaborations include partnerships with:
- Dubai Economy and Tourism Department (DET)
- Flat6Labs
- Dubai Culture
- IFZA
These partnerships have enabled Zoho to provide vital resources, training, and access to digital tools. They’ve even partnered with educational institutions like Middlesex University Dubai and the Emirates Academy of Hospitality Management to upskill the workforce, ensuring that young professionals are equipped with essential digital skills.
A Competitive Edge for UAE Businesses
As costs rise and competition intensifies, large organisations in both public and private sectors are increasingly adopting Zoho’s solutions to enhance their operational capabilities.
Benefits of Zoho’s Solutions:
- Cost Mitigation: Helps businesses reduce operational costs.
- Enhanced Competitive Edge: Empowers companies to outperform competitors.
With more businesses looking to migrate to the cloud, Zoho’s commitment to providing comprehensive solutions has never been more crucial.
Security and Compliance: A Top Priority
Zoho IoT not only focuses on functionality but also prioritises security. The platform is built with robust security measures that ensure data privacy and compliance with global standards.
Key Security Features:
- Data Privacy: Ensures that sensitive information is protected.
- Compliance: Meets global regulatory requirements.
This gives businesses peace of mind, knowing their data is secure while they focus on maximising efficiency.
Conclusion: A Bright Future for Digitalisation in the UAE
Zoho’s AED 46 million investment and the launch of the Zoho IoT platform mark significant strides towards enhancing digitalisation across the UAE. With a focus on empowering businesses, fostering strategic partnerships, and prioritising security, Zoho is set to redefine the technological landscape in the region.
As we continue to witness the evolution of IoT and digital technologies, it’s clear that Zoho is committed to leading the charge, ensuring that businesses in the UAE are not just participants but leaders in the global digital economy.
For more insights and the latest updates, make sure to visit Zoho’s booth at GITEX in Hall 7 – B10.
