In a groundbreaking move aimed at empowering the next generation of entrepreneurs, Egyptian billionaire and serial entrepreneur Naguib Sawiris has launched a new digital business platform, Moniify. This innovative platform is tailored specifically for Gen Z—a generation that demands more than just traditional business news. Moniify’s mission is to provide insightful, engaging content on topics like AI, crypto, space tech, and emerging markets, offering young people the tools they need to make smarter financial and business decisions.
Moniify is based in the UAE, a region recognised for its thriving business environment and strong infrastructure, which Sawiris believes is key to the platform’s success. Let’s dive deeper into what Moniify is all about and why it’s set to revolutionise the way Gen Z engages with business and finance.
Moniify: A Digital Platform for the Future of Business
Moniify aims to serve as a catalyst for Gen Z entrepreneurs and investors. In a world where traditional business media struggles to capture the attention of younger audiences, Moniify seeks to fill a gap by offering relevant content that speaks to today’s youth. Sawiris, a seasoned investor and entrepreneur, is no stranger to building successful ventures. His latest project, Moniify, is designed to help young people understand the rapidly evolving sectors of the global economy and make smarter financial decisions.
Moniify’s focus on emerging markets is one of its key selling points. With content centred around industries like technology, AI, cryptocurrency, and even space exploration, the platform offers a forward-thinking perspective on what the next decade of global business might look like.
Here’s what sets Moniify apart:
- Emerging Markets Focus: Moniify shines a spotlight on regions that are often overlooked in traditional business media, offering insights on countries and sectors with high growth potential.
- High-Impact Content: The platform’s content is designed to be both informative and accessible, making complex topics like AI, decentralised finance, and space tech easier for Gen Z to understand.
- Global Perspective: The content creators behind Moniify come from diverse backgrounds across the globe, including Malaysia, Singapore, and India, providing a truly international perspective on business and finance.
The UAE: An Ideal Hub for Moniify
Choosing the UAE as the base for Moniify makes a lot of sense. As a country known for its business-friendly environment and forward-thinking policies, the UAE provides the ideal backdrop for a platform like Moniify to thrive. Sawiris spoke about the country’s central geographical location, its ease of doing business, and the unmatched safety it offers. These factors contribute to why the UAE is quickly becoming a global business hub, particularly for tech-driven ventures.
Moreover, Sawiris acknowledged the vision of Sheikh Mohammed bin Rashid Al Maktoum, the ruler of Dubai, who created Dubai Media City over two decades ago—an initiative that transformed Dubai into a global media and tech powerhouse. According to Sawiris, the UAE’s infrastructure and commitment to digital business are central to Moniify’s operational success.
Moniify’s Core Objective: Empowering Gen Z Entrepreneurs
Sawiris has always been a champion of youth entrepreneurship, and Moniify is no different. In his own words, the platform was created because young people today are searching for more than just traditional business news. They want to know, “What is the secret to success?”
Moniify aims to provide the answer by offering curated content that covers the following themes:
- Empowering Financial Independence: Moniify’s goal is to help young people navigate the complexities of today’s business world, with a particular emphasis on sectors that will drive future economies.
- Understanding High-Potential Sectors: The platform focuses on high-growth industries like AI, crypto, and space tech, ensuring that Gen Z stays ahead of the curve in these emerging fields.
- Practical Business Advice: Moniify is not just about theory—it’s about real, actionable insights that young people can apply to their own business ventures and investments.
Dr. Yaser Bishr, Advisor to the chairman, reiterated the platform’s commitment to helping Gen Z become financially independent by providing them with the tools and knowledge needed to navigate rapidly changing markets.
Filling the Gap: A Business Platform That Speaks to Gen Z
As Michael Peters, CEO of Moniify, explained, the idea behind the platform was to fill a void in the market. There are few platforms dedicated to providing financial news and analysis aimed specifically at millennials and Gen Z, especially from the perspective of emerging markets.
Traditional media outlets, Peters notes, often have a Western-centric view of global business, particularly when it comes to emerging markets. Moniify, on the other hand, offers an authentic perspective from these regions, ensuring that stories from Asia, the Middle East, and Africa get the recognition they deserve. This is a unique approach that sets Moniify apart from other digital platforms.
Content Creators Bring the Vision to Life
Moniify has brought in a diverse team of content creators from around the world to make this vision a reality. One of the standout creators is Ornella Hernandez, who will produce videos on space tech and satellite manufacturing in the region. Hernandez’s videos will shed light on the exciting world of space exploration and how companies in the UAE and beyond are driving innovation in the space sector.
Another presenter, Uptin Saiidi, will host a daily show that provides timely business updates for Moniify’s young audience. Saiidi acknowledged that a significant challenge in producing global content is ensuring it’s relevant to diverse audiences in different regions. For example, Indonesia’s perspective on Saudi Arabia or UAE may differ from that of audiences in Singapore or India.
For Sara and Aaron Wee, the sibling duo known as ‘The Weeblings’ on Instagram, Moniify offers a departure from their usual content. Instead of lighthearted vlogs, they’re now diving deep into topics like macroeconomics and how interest rates impact daily life. Their approach to breaking down complex topics in a relatable, accessible way is exactly what Moniify aims to achieve.
Conclusion: Moniify—A Game-Changer for Gen Z Entrepreneurs
In conclusion, Moniify is more than just a digital platform—it’s a movement aimed at empowering Gen Z entrepreneurs to take charge of their financial futures. By focusing on high-potential industries like tech, AI, cryptocurrency, and space exploration, Moniify provides young people with the knowledge and insights they need to succeed in an increasingly complex global economy.
As the platform grows, it will undoubtedly shape how young people engage with business and finance, offering them a modern, dynamic alternative to traditional media outlets. With its global focus and commitment to providing valuable content, Moniify is well on its way to becoming a go-to resource for the next generation of entrepreneurs.
